
Fortnite x Polo Ralph Lauren
Project Details
This “phygital” collection merged the physical and digital fashion spaces, introducing the Polo brand to the ever expanding market of metaverse gamers. We worked hand-in-hand with product and merchandising teams - aligning in-game outfits with physical streetwear in a synchronized release.
Client
Fortnite x Polo Ralph Lauren
Data
©
Services
Digital Activation, Product Merchandising, Strategy





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